Reasons Why People Fail at Networking (3)
They go for quantity, not quality
Some people make the mistake of treating networking as a numbers game and try to accumulate as many business cards as they can. Yet the main purpose of networking is to make meaningful contacts for your business, so it’s the quality of the contacts you make, not the number of people you meet, that counts. Read more
Reasons Why People Fail at Networking (2)
They talk to the same people each time
Many people regularly turn up at networking events and talk to the same people each time. They may get to know these people better, but they’re not enlarging their circle of acquaintances and so are limiting their networking opportunities. Read more
Reasons Why People Fail at Networking
Although networking is an effective and relatively cheap form of marketing, many people fail to get as much benefit from it as they could. If you’ve planned and budgeted for networking, you want to get a return on your investment. Read more